SEO Expert

Job Description

SEO Expert will be a results-driven digital strategist responsible for optimizing Influe’s online visibility and organic growth, directly supporting the platform’s mission to become the leading destination for influencer partnerships. This role requires a specialist who can leverage first-principles thinking to develop and execute comprehensive Search Engine Optimization strategies across the website, blog, and technical infrastructure. The Expert will be key in attracting more brands and influencers to the platform, driving high-quality organic traffic, managing content optimization, and ensuring Influe’s technology is architecturally sound to maintain top rankings for critical industry keywords.

Key Responsibilities

• Strategy & Execution: Develop, implement, and manage comprehensive SEO strategies, focusing on technical SEO, on-page optimization, and content strategy to improve organic search rankings and traffic.
• Technical SEO: Conduct regular technical audits of the Influe website to identify and resolve issues related to crawlability, indexing, site architecture, and speed optimization.
• Keyword Research: Perform in-depth keyword research to discover high-value opportunities and inform content creation across the platform’s blog and landing pages.
• Content Optimization: Collaborate with the content and marketing teams to optimize existing and new content for search engines and user experience, including title tags, meta descriptions, and internal linking.
• Performance Analysis: Utilize tools like Google Analytics, Google Search Console, and SEMrush to monitor, track, and report on SEO performance, providing actionable insights to leadership.
• Link Building: Develop and execute high-quality link-building strategies to enhance domain authority and organic visibility within the influencer marketing and MarTech space.