Digital Marketing Executive / Digital Marketing Specialist

Job Description

Influe.in is an influencer marketing and SaaS-based platform connecting brands with creators. We are looking for a results-driven Digital Marketing Expert who can plan, execute, and optimize digital campaigns to grow brand visibility, traffic, and conversions.

Key Responsibilities:
Plan and execute performance marketing campaigns (Google Ads, Meta Ads, etc.)
Manage SEO, SMO, and content marketing strategies to improve organic reach
Handle social media marketing across Instagram, LinkedIn, and other platforms
Work on lead generation campaigns for brands and influencers
Analyze campaign performance using tools like Google Analytics, Search Console, Ads Manager
Optimize landing pages and funnels for better conversion rates
Collaborate with the design and product team for creatives and campaign execution
Stay updated with the latest digital marketing trends and algorithms